Want to Learn More About Marketing? Read Blogs and Listen to Podcasts
I often am asked what my favorite blogs and podcasts are, so I thought I would share them with you.
Seth Godin is the marketing guru and a lot of what he writes about applies to lawyers.
Creating Customer Evangelists has a great book on client service.
Scott Ginsberg is an excellent writer on becoming more valuable to clients. If you go to his regular website there are dozens of good articles on networking etc.
Justin R. Levy has social media materials I like.
More great stuff on social media by Steffan Antonas.
Copyblogger is the number one site on blogging and writing.
Chris Brogan is co-author of Trust Agents a great book every lawyer should read.
Personal Branding Blog has excellent ideas on personal branding.
I like Growth Nation's 51 free marketing tips. Take a look and see which ones apply to what you are trying to do.
You can get all of these by RSS feeds that will come to your iGoogle account or your Google Reader account. This makes it easy to decide which posts to read.
My favorite Podcast that I subscribe to in iTunes is Duct Tape Marketing. John Jantsch interviews all the people above and more. Go back over the last year and you will find some valuable interviews. Take note that earlier this year he moved the podcast to a different location.
I learn something valuable from each of the blogs and podcasts above. You will also.
Cordell,
Thanks for the shout out in this post. This is a great list - half of them represent my personal daily reading via RSS. Chris Brogan, Copyblogger, Seth Godin, Duct tape marketing and the personal branding blog are great resources I knew about - the others are new to me and I'm going to check them out this afternoon.
I'd also recommend Chris Brogan's new book Trust Agents as well as "The New Rules For Marketing & PR" by David Meerman Scott.